Privacy Policy

This policy explains how ZAutoCare ("we", "us" or "our") handles personal information in connection with our website, enquiries, quotes and appointment services. ZAutoCare is located at 636 Colby Drive, Unit 4, Waterloo, Ontario N2V 1A2, Canada.

1. Information we collect

Depending on how you interact with us, information may include:

• Enquiries and quotes: your name, email address, telephone number, vehicle year, make and model, services requested, preferences, promotional code, messages and vehicle photos you choose to submit.
• Appointments and transactions: contact details, selected services, appointment dates and status, booking references and related communications. Square collects information needed for the booking, gift-card or payment features you choose to use.
• Website activity: IP address, browser and device information, pages viewed, referring websites or advertising links, approximate location and interactions such as form submissions, telephone-link clicks and booking-link clicks. Cookies, Google tags and hosting logs can collect this information.
• Your choices: newsletter preferences and privacy requests you communicate to us.

Provide only information relevant to your request. Avoid including unrelated people, documents or sensitive details in messages and photos.

2. How we use information

We use information to respond to enquiries, assess vehicle-care requirements, prepare quotes, arrange appointments, provide services, communicate about your request and maintain related business records. We also use information to operate and protect our website, troubleshoot problems, understand demand and measure advertising performance. News and promotional updates are separate from service communications; you can choose whether to subscribe.

3. Service providers and sharing

We share information with providers that support these purposes. They include GoDaddy for website hosting, email and website-support providers, Square for booking and related transaction services, and Google for analytics and advertising measurement. Our website and advertising agency, Optimum Reach, may access enquiries and relevant reporting to support us. Information may also be disclosed where required or permitted by law, or as necessary to address fraud, security incidents or legal claims.

When you follow a link to Square, Google Maps or a social platform, that service also handles information under its own policies. See Square's privacy notice and, where relevant, its buyer features privacy notice. This policy does not replace those notices.

4. Google Analytics and advertising measurement

We use Google Analytics and Google Ads to understand visits and measure actions associated with our advertising. Google tags can collect website activity and device or cookie identifiers. A click on our booking link indicates interest; it does not by itself confirm an appointment.

We share customer information with Google to perform ad measurement services on our behalf, including enhanced conversion measurement for website enquiries. This can use the email address or telephone number supplied with an enquiry. Those contact details are converted into a one-way hashed format for matching with Google's data. Hashing helps protect the original details, but does not make the information anonymous.

For confirmed-booking measurement, when enabled and subject to any required consent, we may also share hashed contact details together with a booking reference and confirmation time from Square. The purpose is to understand which ads lead to accepted appointments, rather than count every booking as an advertising result. This policy does not itself activate that connection or authorize the reuse of older records for a new purpose.

Learn how Google uses information from sites that use its services. See the choices below to contact us about this use of your information.

5. Your choices and consent

You can contact us with questions, ask us not to use your contact or booking details for future optional advertising measurement, or withdraw consent for an optional use. Please identify the email address or telephone number associated with your enquiry so we can locate it. We may need to verify your identity without collecting more information than necessary.

Declining optional marketing or customer-data matching does not prevent you from requesting a quote or booking a service. Some information is necessary to respond to you, manage an appointment or meet legal obligations; we will explain if a requested restriction affects those activities. Publishing this policy does not replace consent where it is required.

You can manage cookies through your browser settings and use Google's privacy and advertising controls. Blocking cookies or scripts may affect website features, and browser settings do not necessarily stop the sharing of booking records held separately in Square. Contact us directly about those records. Newsletter recipients can use an available unsubscribe link or contact us to stop promotional messages; service-related communications may still be needed.

6. Storage, security and retention

Information may be handled in Canada, the United States or other countries where our service providers operate, and may be subject to the laws and lawful access requirements of those countries. Our website uses HTTPS. No method of transmission or storage is completely secure.

Retention depends on the purpose of the record, the service relationship, accounting or legal requirements, and the need to resolve disputes. Contact us to ask about a particular record or request deletion. Some records may need to be retained for legitimate business or legal reasons; deletion requests are subject to applicable requirements and provider processes.

7. Access, correction and concerns

You may ask what personal information we hold about you, request access or correction, and raise a concern about its handling. Send requests to Zaneen@zautocare.com, marked "Privacy request", or call (226) 978-8665. You may also write to ZAutoCare, Attention: Privacy, at the address below. Access and other rights are subject to applicable law and reasonable identity verification.

If a concern remains unresolved, you can contact the Office of the Privacy Commissioner of Canada.

8. Children

Our website and advertising are intended for people arranging vehicle-care services, not children under 13. If you believe a child has submitted personal information, please contact us so we can address it.

9. Changes to this policy

We may update this policy as our services or practices change. The date above identifies the latest version. Where a change introduces a new use that requires consent, an updated policy alone is not a substitute for obtaining it.

Contact ZAutoCare

Attention: Privacy
636 Colby Drive, Unit 4
Waterloo, ON N2V 1A2, Canada
Zaneen@zautocare.com
(226) 978-8665